15 Questions Every Start-Up Should Answer When Creating Their Branding Strategy

This was a great article I found from The Branding Journal. Being a fairly new media company in today's day and age it's essential for me to answer these questions.  Being involved with social media is one thing, but helping develop the story, the content, the video, the illustration and the strategy to posting on …

SEO (Google/Bing/Yahoo) vs Yelp Vs Facebook vs (insert new app)

SEO or Search Engine Optimization is a great way to organically grow your business.  If you produce enough content and use the relevant keywords for the questions your customers are asking, you have a chance being near the top of the first page of a Google/Bing/Yahoo/Ask search query.  However, the times continue to change. SEO …

Intro to the big 3 (Facebook, Instagram and Twitter)

Facebook. Surely you've heard of it.  According to Statista. "As of the fourth quarter of 2017, Facebook had 2.2 billion monthly active users. In the third quarter of 2012, the number of active Facebook users had surpassed 1 billion, making it the first social network ever to do so. Active users are those which have logged in to Facebook during the last 30 days." …