Digital content creation means any kind of content, that's digitally created and for use on the web (website and social media channels). What is digital content? It can be anything from a blog to a vlog to a podcast to a photo with some text on it and posted on the various social platforms, including …
How to Create Content for your Business
K.I.S.S. (keep it simple, stupid) One of the hardest things to do as an expert in a particular field is to remember some of the intro and basic questions you were searching for on your way to becoming an expert in that field. However, if you can remember those, you're on your way to creating …
How to know which social media is best for YOUR business
The hardest part about knowing which social media platform is best for your business is if you don't have a customer profile, or an ideal customer in mind you won't know which platform is best to reach them. Each platform has a certain demo of user base, so understanding who is on the different platforms …
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How to Zoom like a Pro
Watch the video above... or, read this! Zoom is the hottest trend in video. It's been the way millions of people interact as their new way of living for almost a year now. If you're not having coffee meetings or networking on the platform, you're missing out! LIGHTS Lighting is the thing to make you …
5 ways to use social media for business
The best way to utilize social media for business is to understand which platform applies to your audience, and what style of content are you great at creating. Both of those will be a juggling of balls, and throw in new platforms and changing algorithms to the mix. So what do you do? Of course …